How can living with a cowgirl attitude change your life? Today’s guest is Courtenay DeHoff, a real-life cowgirl, who’s going to tell us how to do just that! Courtenay is a sought-after keynote speaker, network television personality, and cowboy-hat-wearing cowgirl. She’s the founder of the global brand movement called Fancy Lady Cowgirl, and she aims to celebrate women from all walks of life and teach them to lean into their true identities to reach new levels of success and fulfillment.
Here are some power takeaways from today’s conversation:
- Being a cowgirl is in all of us
- What it means to have a cowgirl attitude
- How to find your identity
- Grit in an anti-hustle culture
[09:38] What it Means to Have a Cowgirl Attitude
To be a cowgirl means owning and embracing your unique identity without compromising it for anyone or anything. It’s about valuing yourself and your worthiness, which is deeply ingrained in Western culture. A cowgirl embodies resilience, grit, and individuality, traits that are essential to living life on her own terms. And let’s not forget the legendary aspect of being a cowgirl – she aspires to live a life that’s truly iconic by embodying all these qualities. Once you tap into this mindset, you too can live a life that’s worthy of the cowgirl legacy.
[12:18] How to Find Your Identity
Take a moment and reflect on what brings you joy and ignites your passion. What motivates you to get up in the morning, even when you feel tired and exhausted? Identify that spark that drives you forward and reminds you of your purpose – that feeling that says, “Yes, this is why I’m doing what I’m doing.” Think about that bigger picture – perhaps you want to showcase the essence of being a cowgirl to the world or teach others how to integrate aspects of that lifestyle into their own lives. By embracing this identity and way of life, you can tap into a greater sense of purpose and fulfillment.
[19:53] Grit in an Anti-Hustle Culture
In today’s anti-hustle culture, the importance of grit and hard work can often be overlooked. However, growing up in a Western culture taught you that showing up and putting in the work every day is non-negotiable. Even as a child, you had to do chores before school to ensure that the animals were taken care of and there was food on the table. This all-hands-on-deck mentality has stayed with you, and you believe that it’s essential to embrace this mindset in order to achieve success.
Although rest is important, it’s equally important to recognize that nothing gets done without putting in the work. Whether you’re trying to get fit or build a successful career, you have to push yourself even when you don’t feel like it. Unfortunately, this is something that’s often missing in our culture today. By embracing the no-excuses mentality that’s central to cowboy culture, we might just be able to reach new heights of success and fulfillment.
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